COPYWRITER | CREATIVE LEADER
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About

At Deluxe I was the member of the leadership team charged with transforming a 100-year-old check manufacturer into an organization recognized for helping small businesses succeed. 

The mission to change that perception has been one of the most gratifying experiences of my career. It was profoundly rewarding to make a difference to the 4.5 million customers we support every day.

My efforts as Creative Director also made a difference to the 50-person Creative Staff I directed as well as to the people we served. I reshaped the department to become more capable of agency-quality work – at a dramatically lower cost.  

Recruited agency-level talent to influence stronger strategic thinking, including better digital.

Improved our creative portfolio, significantly increasing demand of our services by year two of my tenure.

Improved processes and go-to-market approach by leading a cross-department Agile Marketing Method transformation

Consistently managed resources within tight budgets – creatively finding ways to do more with less.

Hired as Director in 2011. Promoted to Executive in 2012.

About

At Deluxe I was a member of the leadership team charged with transforming a 100-year-old check manufacturer into an organization recognized for helping small businesses succeed.

The mission to change that perception has been one of the most gratifying experiences of my career. It was profoundly rewarding to make a difference to the 4.5 million customers we support every day.

My efforts as Creative Director also made a difference to the 50-person Creative Staff I directed as well as to the people we served. I reshaped the department to become more capable of agency-quality work – at a dramatically lower cost.  

Recruited agency-level talent to influence stronger strategic thinking, including better digital.

Improved our creative portfolio, significantly increasing demand of our services by year two of my tenure.

Improved processes and go-to-market approach by leading a cross-department Agile Marketing Method transformation

Consistently managed resources within tight budgets – creatively finding ways to do more with less.

Hired as Director in 2011. Promoted to Executive in 2012.